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Our Kind of Car Ad


Snick

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Stav Strashko is a 19-year-old male. He's not a woman. He might look like a woman from the neck up and from behind, but he's not. Toyota used this mixup to widen the eyes of the world in a new commercial for the just-released 2013 Auris. Strashko, who was born in the Ukraine and raised in Israel, is shown strutting towards the car, only to take off his top, turn around and reveal that he's a man. "Not trendy, not casual, not for everyone," is striped across the screen to end the advertisement. Does this type of campaign change your thinking?
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